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Being remembered

“The secret of all effective advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships.” – Leo Burnett

If the phone is in your toolkit for new business generation, a pure cold call relies on your prospects “being in your zone” at the time you call them. This is a big ask.

So, before calling, email or post some info highlighting how you can help your chosen market and how you can help make a difference to them and their businesses.

The email or mailshot positions you better in your marketplace, gets you remembered and adds a positive touch.

Avoid pestering but make it your mission to become well-known!

“Content builds relationships. Relationships are built on trust. Trust drives revenue.” — Andrew Davis, Author & Keynote Speaker, Monumental Shift

Quote source: https://akadrewdavis.com/

Thank you for reading!

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