Think beyond Blue Monday.
January is a month when people start looking ahead. They start planning. They start looking to make changes and adjustments.
The weather is fresh and people start looking to make a fresh start in key areas of their personal and professional lives.
In business-to-business sectors, the first half of the month is often quiet. The second half is when activity really starts to kick off.
And most importantly, especially this year….
Blue Monday is now a dim and distant memory. Take advantage of Wonderful Wednesday (and all the other exceptional days) to check in with your potential clients 😊.
Resurrect some of the ideas you were talking about months ago and some of the projects discussed that didn’t lead to anything.
You never know they might have had a change of heart.
They might have had a change of emphasis.
They might have had a change of strategy.
Even if the ideas you discussed with them aren’t going anywhere for now, ask if there is anything on the horizon that you might be able to help them with.
You never know where these conversations might lead.
Good luck with all your endeavours.
Keep doing the doing.
Conversations improve conversions.
Thank you for reading.
