The importance of owning our stuff.
I think I experienced the inner workings of a scammer a while ago. The jury is still out.
A message was sent to my company page on another platform – you know, the one that now begins with an “M” that used to begin with “F.”
The company alleged suspicious activity had been going on with the account and I needed to click a link to prove ownership of the page, otherwise it will be taken down: permanently.
The online checking tool I’ve used suggested the link wasn’t malicious but I still have my doubts – it referenced a different address when confirming the news.
The notification also listed other company pages. Presumably these are organisations being approached in the same way.
Among the New Era page was a Scottish distillery, who hadn’t posted for nearly a year, alongside the page of a Premiership football club.
The moral of this story?
This is what the experience has brought home to me…..
If you are in business, it’s vital that you own your own list of clients and prospective clients.
It’s also vital that you store these and your posts, blogs and other content in your own GDPR compliant environment and that your data is regularly backed up.
Third party platforms might suddenly cut us off or come under attack from bandits: people who are clever enough to do things that benefit society, rather than take from it.
Thank you for reading and let’s be careful out there:
