“It’s better to do one thing well than ten things poorly.” – Heather Hart
In late 2010, Joshua Fields Milburn and Ryan Nicodemus, two American guys in their late twenties, started the Minimalists blog.
To them, removing the excess is an important part of the Minimalist recipe—but it’s just one ingredient and if we’re concerned solely with the stuff, we’re missing the larger point.
Minimalists don’t focus on having less, less, less. Minimalists focus on making room for more: more time, more peace, more creativity, more experiences, more contribution, more contentment, more freedom. Clearing the clutter frees up the space.
Minimalism is the thing that gets us past the things so we can make room for life’s important things—which aren’t things at all.
After 12 years and starting with a simple blog, their movement has snowballed. The results have been phenomenal:
- 700+ media interviews
- 600+ blog posts
- 360+ podcast episodes
- 25+ team members
- 10 national book tours
- 4 bestselling books
- 2 Netflix documentaries
- 1 Emmy nomination
- Hundreds of millions of downloads
- Tens of millions of readers and viewers
- Millions of followers on social media
- Thousands of writing students
- Countless lives simplified
- All the memories
- Zero advertisements
Powerful stuff and all stemming from one idea: one concept and delivering on it.
Just a thought.
Thank you for reading.
