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Personal USP

Perry Marshall: “Most people are only vaguely aware of their natural, personal USP. I think one of the biggest wormholes that people get sucked into is, they get so enamoured the romantic version of what somebody else does, the greener pastures, that they ignore the unromantic, plain, everyday genius that they themselves possess.”

Well said Perry. I couldn’t agree more!

Thank you for reading.

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